Getting into business for yourself and selling products both online and in brick-and-mortar stores is a great idea. This is an especially good time to start private labeling products. Currently, private label products account for $65 Billion and grew 4.1%, while brand names only grew at 1.6% in previous years. In addition, private label brands account for one out of every five items sold on a daily basis in supermarkets, mass merchandisers, and drug chains.
Top Products To Private Label In May.
Skin care consumers are smartâ€¦and getting smarter. They research the products they are using as part of their personal care routine and donâ€™t often trust the label. This savvy consumer knows the ingredients they want to use and wonâ€™t settle for second best. They are also loyal to a brand and donâ€™t bounce back and forth when they find a product that works.
The educated consumer knows their skin is an investment and is looking for quality products that work. They also plan their budgets accordingly in order to afford skin care products. Skin care products you could private label include:
- Private Label Anti-aging products
- Private Label Cosmetics
- Beauty Vitamin Supplements
Private labeling skin care products will help you appeal to this smart consumer.
Americans spend around $60 billion every year on health supplements. Supplement use as grown steadily over the last 40 years, with the National Health and Nutrition Examination Survey (NHANES) showing increasing supplement utilization among younger and older adults.
The supplement user in general tends to be wealthier and healthier than those who donâ€™t take supplements. This is known as the â€śhealthy user effect,â€ť which shows up in many studies.
Consumers buying health supplements are inquisitive. Quality is at their fore-front of their decision-making process. The consumer wants to understand what kind of testing has been done on the products, where the ingredients come from, and how they are processed. They will have questions about the formulas. These are all questions you can easily answer when you private label.
Private labeling health supplements will allow you the freedom to craft your own formulations that work. So whether youâ€™re creating a weight loss supplement or a vitamin supplement, you can customize your formulas to meet your unique business needs.
NutritionÂ Supplements You ShouldÂ Private Label:
Let Vox Nutrition help youÂ private label your products to resell. Youâ€™ll get the professional help you need to create a beautiful label that will help your brand stand out from the competition.